Monday 20 January 2014

OUR TARGET AUDIENCE RESEARCH CARRIED OUT



Target Audience research which we shall carry out  will be a questionnaire. This will be with the variation of open and closed questions, allowing us to get a real insight into what the audience will find scary and what they do not. The results of the questionnaire will determine specific features we will include within our own horror. Another target audience research we shall carry out is a focus group, this will include both male and females and provide us with sufficient information in order to get to know the audience more. In addition to this it will show us the real reactions of the audience, allowing us to further our insight into the fears of the audience.






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